Roborock

Roborock, founded in 2014 in Beijing by Richard Chang as Beijing Roborock Technology Co., Ltd., emerged from dissatisfaction with early robot vacuums, partnering with Xiaomi for the Mi Home (2016), which sold 2M+ units. Now a $1B+ company listed on STAR Market (2020), Roborock’s vision is durable, high-tech appliances for better living, leading globally as #1 robot vacuum brand by revenue (2024 Euromonitor). Models like S8 Pro Ultra feature 6,000Pa HyperForce suction, VibraRise 2.0 mopping (3,000x/min vibration), and ReactiveAI 2.0 for pet-friendly avoidance, with LIDAR+camera mapping for 99% coverage. Expanding to wet-dry vacs and lawn mowers, Roborock’s app enables multi-level maps, no-mop zones, and voice control (Alexa/Google). With 1,000+ patents, ISO-certified factories, and eco-initiatives (recyclable batteries), it serves 180+ countries, earning Red Dot Awards. CEO Chang’s focus on user needs drives innovations like Omni-ful crib for self-maintenance, making cleaning intuitive and thorough for modern homes.